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Blog trip idea: Vienna ? a fashionista?s heaven?

Trendy clubs, “young” galleries, modern architecture and stylish shops are as much Vienna as the state opera, concert halls, lavish museums, splendid buildings and nostalgic shops.

This mixture can also be seen in fashion and design ? or better to say, in the exhibitions taking place over the next weeks. For more than 2500 years, textiles have been preserved in the Hallstatt Salt Mines. Even the colors have been preserved. With special analysis and experiments, the different pieces have been rebuilt. The result: probably one of the oldest textiles in the world, to be seen for the first time at the Kunsthistorisches Museum in Vienna. www.khm.at

Is modern design more your piece of cake? Then the Blickfang sales fair might be what you are looking for. The Museum of Applied Arts (MAK) in Vienna is a marketplace and showplace for 150 creators from Austria and abroad this October. Exhibitors at the Blickfang sales fair present refreshing designs and the latest trends in the categories of furniture, lighting, fashion, jewellery and accessories. On show there will be a lively mix of well designed products in various price brackets. Visitors can try on, test and buy the sophisticated designs, from chairs to dresses, and speak to the designers in person at the event. (19th to 21st October) www.blickfang.com

 

Trendy shopping
Now that you have seen the (very, very) old ?designs? and some of the latest trends, it is time for the real thing: shopping!

The young fashion designers in Vienna have an unmistakable style. Thomas Kirchgrabner mixes a garish flair with tradition. Lena Hoschek combines petticoats and traditional costumes with punk. Susanne Bisovsky tailors her extravagant collections from folkloric materials. The 7th district in particular is Vienna’s mecca for the latest fashion trends. This is where fashion lovers will discover countless shops with a large selection of clothes, shoes and accessories in all kinds of styles.? And because the little shops off the trails can be hard to find, special shopping tours will guide you to these hidden gems. On 7tm’s guided shopping tours, an experienced stylist will lead you through this ?bercool seventh heaven. 7tm also offers tours with a focus on sustainability and a wedding dress show for brides to be. From jewellery to clothes, from home accessories to cosmetics, the agenda even includes Austrian culinary delights, with tastings of products like marmalade, vinegar and chocolate. www.7tm.at

 

Time for a break
Shopping can be hard work. Therefore, a coffee break to ?recharge? your batteries is a must. And there is no better place than Caf? Drechsler on Naschmarkt. The legendary caf? has been given a stylish makeover by famous British designer Sir Terence Conran. It still retains its popularity as a place to meet and enjoy Viennese cuisine and excellent coffee. And the best thing about Caf? Drechsler: it is open virtually round the clock! ?Visitors can enjoy a mellow pianist by day and live DJ music several nights a week. So whether you visit it for an afternoon coffee or an early ?breakfast? after a night out, Caf? Drechsler is the place to be. www.cafedrechsler.at

 

Individual blog trip
We would be happy to organise an individual trip to Vienna?s fashionable hotspots for you and include the one or the other mentioned tip. Just let us know your available dates and preferences.

The hotel: Hollmann Beletage, characterized by timeless architecture with state of the art – comfort and charming tributes to the cultural identity of Vienna. www.hollmann-beletage.at (depending on availability).

Contact: Austrian National Tourist Office, Martina Jamnig, [email protected], Tel: 02074403840