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Cleveland’s Hey Monea! Wins Hard Rock Rising Global Battle Of The Bands Competition

Hey Monea! To Perform on the Main Stage at Hard Rock Calling 2012 in London’s Hyde Park!

Orlando, Fla., May 4, 2012 – Hard Rock is proud to announce Cleveland’s Hey Monea! as winner of the Hard Rock Rising global battle of the bands competition. Hey Monea! now officially joins the main stage lineup at Hard Rock Calling 2012 in London’s Hyde Park – one of the world’s most-anticipated concert events. With thousands of fans and top headliners, including Bruce Springsteen & The E Street Band, Soundgarden and Paul Simon, Hard Rock Calling is the chance of a lifetime for Hey Monea! to gain exposure and showcase their talent in front of today’s most iconic artists.

Dedicated to live music and its support of emerging artists, Hard Rock International, in a partnership with online music services company ReverbNation, launched Hard Rock Rising, the brand’s largest Battle of the Bands competition ever with more than 12,000 bands entering and 841 bands competing live on Hard Rock stages in 86 locations around the world!  Hey Monea! will be flown to London for the ultimate rock star treatment, including a spot on the main stage at Hard Rock Calling 2012.

Hard Rock’s Global Battle
Hey Monea! beat out their rivals in a series of live battles at Hard Rock Cafe CIeveland, survived a local and a global voting phase on Facebook, and was ultimately chosen as the best by a panel of acclaimed industry experts, including Steven Van Zandt of the legendary E Street Band, John Gourley, singer of Portugal. The Man, Scott Hutchison of Frightened Rabbit, Fyfe Dangerfield of Guillemots, Live Nation Vice President of Promotions Toby Leighton-Pope and Hard Rock International Chief Marketing Officer John Galloway.

Hard Rock’s judging panel was so impressed by the caliber of emerging talent in this year’s competition that Brass Wires Orchestra of Hard Rock Cafe Lisbon and FOS of Hard Rock Cafe Jakarta, second and third prize winners of the battle, will also take the rock star journey to London and perform on Hard Rock Calling’s Hard Rock Rising Stage. Additionally, the bands will receive $5,000 and $2,500, respectively, in ReverbNation PROMOTE IT credits, a revolutionary tool that creates targeted, highly effective Facebook advertising campaigns for musicians and venues promoting songs, Facebook pages and concerts.  

The caliber of artists competing in Hard Rock Rising 2012 made it incredibly difficult to pick just one winner,” said Steven Van Zandt. “So we decided to take our three favorites to Hard Rock Calling and give them a shot at international exposure!
 
Greetings From Hyde Park – Hard Rock Calling 2012
Hard Rock Calling, an iconic festival now in its seventh consecutive year, has established itself as one of the UK’s premier outdoor music events. The 2012 festival will take place from Friday, July 13 to Sunday, July 15 in London’s Hyde Park. Headliners for the festival will include Soundgarden on Friday, July 13, and Bruce Springsteen and the E Street Band, who will take the Main Stage on Saturday, July 14 for their second Hard Rock Calling performance, followed by Paul Simon on Sunday, July 15.  Additional acts throughout the weekend include Lady Antebellum, John Fogerty, Alison Krauss & Union Station, Christina Perri, Amy MacDonald, Gary Clarke, Jr., Robert Randolph & The Family Band, Black Stone Cherry, Kids in Glass Houses, Guillemots, Big Country and many more. 

Hard Rock Calling 2012’s performers will join a long line of rock ‘n’ roll greats who have previously taken the stage at this iconic festival including: Aerosmith, Eric Clapton, Neil Young, Paul McCartney, Stevie Wonder, The Who, Pearl Jam, Peter Gabriel, The Killers, The Police, Rod Stewart and Bon Jovi.  Hard Rock Calling, produced by Live Nation and presented by Hard Rock International, is a unique and historic musical event with a main stage, second stage, renowned bands, as well as a variety of additional attractions. For further information on the 2012 artist lineup and ticket details, visit www.hardrockcalling.co.uk.       

Rising to the Occasion
Complimenting a star-packed main stage will be the Hard Rock Rising stage. New to this year’s festival, the Hard Rock Rising stage showcases Hard Rock International’s connection to the new music scene and commitment to new bands. To bring fans the hottest new artists, Hard Rock again tapped into veteran rockers Van Zandt from The E-Street Band and Dangerfield of Guillemots, who will each curate the Hard Rock Rising stage for a day of the festival.

Committed to supporting music and emerging artists around the globe, Hard Rock International hosted more than 17,000 live music events worldwide in 2011.  The brand continues its dedication to support of up-and-coming artists in 2012 with the Hard Rock Rising Battle of the Bands, providing a forum for today’s hottest new talent.  

About ReverbNation
ReverbNation provides over 1.8 million artists, managers, labels, venues, festivals/events and other music industry professionals with powerful, easy-to-use technology to promote and prosper online. Their array of distribution and promotional solutions provide the hands-on tools and actionable insights that allow them to reach their goals in an increasingly complex music industry. The company operates worldwide with customers on every continent. Over 30 million visitors come to reverbnation.com every month. For more information, visit ReverbNation.com and follow ReverbNation on Twitter: www.twitter.com/reverbnation.  

About Hard Rock International
With a total of 174 venues in 53 countries, including 138 cafes and 16 Hotels/Casinos, Hard Rock International is one of the world’s most globally recognized brands. Beginning with an Eric Clapton guitar, Hard Rock owns the world’s greatest collection of music memorabilia, which is displayed at its locations around the globe. Hard Rock is also known for its collectible fashion and music-related merchandise, Hard Rock Live performance venues and an award-winning website. In addition to the two flagship Seminole Hard Rock Hotels and Casinos in Tampa and Hollywood, Fla., Hard Rock Hotels/Casinos are located in Las Vegas, Biloxi, Orlando, Chicago, San Diego, Pattaya, Bali, Macau, Penang, Singapore, Punta Cana and Panama.  Additional hotel and casino projects have been announced including Cancun and Vallarta scheduled to open in 2012; and Riviera Maya, Hungary, Dubai and Abu Dhabi, scheduled to open in 2013.  Hard Rock International is owned by Seminole Hard Rock Entertainment, Inc. For further details on Hard Rock Hotels and Casinos, visit www.hardrockhotels.com or www.facebook.com/hardrockhotels. For more information on Hard Rock International, visit www.hardrock.com or www.facebook.com/hardrock.