The President was joined by Nick Hayek, CEO of the Swatch Group, and Stephen Urquhart, President of OMEGA, for the tour.
Omega will debut several new timekeeping technologies at London 2012 to ensure that the timing, scoring, display and distribution of the results are flawlessly executed.
These new technologies include:
Quantum Timer ? With an enhanced resolution of one millionth of a second, the Quantum Timers mark the beginning of a new generation of Omega Timing products, providing 100 times greater resolution than previous devices.
Athletics Starting Block ? The runners? reaction times will be measured entirely by the force against the back block and not by movement.
Swimming Show ? Lights mounted on the starting blocks will instantly indicate the first three swimmers to tap their touch pads at the end of a race.
Open Water Gate ? New gates will provide timing information at intervals throughout the swimming marathons, as well as the beginning and end.
Omega first served as the Official Timekeeper at the Los Angeles Olympic Games in 1932. At those Games, Omega delivered 30 handheld stopwatches, which were used to time every event. At the London 2012 Olympic Games, 450 professional timekeepers and data handlers, along with a veritable army of local volunteers, will be using more than 400 tonnes of equipment.
For more information check out the London 2012 Media Guide here.