St. John, USVI (Sept. 10, 2013) -?Starwood Caribbean Hotels & Resorts strengthens its sales team with the appointment of Dawn Parisi as area director of sales and marketing and director of sales and marketing for The Westin St. John Resort & Villas. Having 18 years of hospitality sales and marketing experience in leading, developing and creating top notch sales talent, Parisi is an ideal fit for the Caribbean-focused role.
“We’re proud to have Dawn grow within the Starwood family as her strategic know-how and track record of success is a huge asset to our team,” said Dan Surette, regional vice president of sales and marketing for Starwood Hotels & Resorts.
In her role as area director of sales and marketing, Parisi oversees The Westin St. John Resort & Villas; The Westin Resort & Casino, Aruba; W Retreat & Spa, Vieques Island; Sheraton Nassau Beach Resort & Casino; Sheraton Puerto Rico Hotel & Casino and The St. Regis Bahia Beach Resort, Puerto Rico. Her responsibilities primarily include revenue and yield strategies as well as directing and managing all of the catering and banquet sales activities.
As the director of sales and marketing for the Westin St. John Resort & Villas, Parisi is tasked with developing sales initiatives, building and maintaining deep-rooted customer relationships and achieving the property’s sales objectives. She is also responsible for realizing strategies to meet and exceed guests’ needs in leisure and group sales functions.
Within Starwood, Parisi previously acted as the director of sales and marketing for new builds and transitions. She also served as complex director of sales at the W hotels of New York City.
Prior to joining Starwood Caribbean Hotels & Resorts, Parisi held positions at major brands including Hilton Hotels, Intercontinental Hotels Group, and boutique properties. Within her career performing for these top hospitality brands, Parisi worked in several major markets including Caribbean, New York City, Philadelphia, Baltimore, Orlando, Cincinnati and West Palm Beach.
“We’re elated to engage Dawn’s wealth of hospitality knowledge to propel our team to an elevated level of success,” said Mike Ryan, general manager of The Westin St. John Resort & Villas. “Her extensive background in food and beverage is also an added bonus.”