ATLANTA – April 4, 2013???IHG? (InterContinental Hotels Group) [LON: IHG, NYSE: IHG (ADRs)] one of the world?s largest hotel companies announces the opening of the new?Holiday Inn? NYC – Lower East Side, in the thriving Lower East Side neighborhood close to major businesses, universities and Manhattan attractions.
The 132-room, eight-story hotel at 150 Delancey Street, features a fresh, modern and open floor plan with signature design and branded elements throughout the space. In the lobby area, guests will find lobby seating, a grab & go caf? featuring a 24×7 market, and a new approach to the business center via an eBar, all in one cohesive space to allow guests to eat/drink, relax and have fun. Leisure travelers will discover that the hotel is close to many of the area?s attractions, including the Williamsburg Bridge and to popular New York City neighborhoods such as SoHo, Little Italy, Chinatown and Tribeca.
[quote]?We are proud to welcome the Holiday Inn Lower East Side to the Holiday Inn brand family,? said Heather Balsley, senior vice president, Brand Management, Holiday Inn brand family, The Americas, IHG. ?This hotel is among the over 1,200 properties worldwide which represent the new face of a brand that is redefining guest comfort and convenience in cities across America, and the Lower East Side in New York City is a market where we believe this new Holiday Inn hotel will thrive.?[/quote]
The new hotel is in line with the Holiday Inn brand family?s $1 billion global brand relaunch, the largest project of its kind in hospitality history. The relaunch continues to drive increased quality and consistency across the global portfolio. The hotel features a contemporary image with emphasis on arrival and welcome services, guestroom and guest bath comfort and a redesigned logo and signage.
?The Holiday Inn brand has always represented quality and comfort, and our new hotel is a perfect fit for the Lower East Side neighborhood,? said Tim Chhatwal, general manager, Holiday Inn Lower East Side. ?We are dedicated to providing an excellent product, superior service and an experience that will bring guests back to us whenever they?re visiting the New York City area.?
The?Holiday Inn NYC – Lower East Side?hotel features the Retro Bar & Grill where guests can enjoy American influenced cuisine during breakfast, lunch or dinner. The restaurant offers the standard Holiday Inn Best-4-Breakfast? menu, with signature items such as Rainforest Alliance? Certified coffee, Cinnamon Supreme French Toast? and Skillet Inspirations?. Kids 12 and younger eat free at Holiday Inn when ordering from the kids? menu in the hotel restaurant and accompanied by a dining adult. Room Service Right ? On Time?, also a standard at all Holiday Inn hotels, ensures that guests? room service orders are accurate and delivered on time, every time.
Holiday Inn hotels feature a residential atmosphere that is warm, trend forward and comfortable. Guest beds are made using crisp, white bedding with pillows that come in two comfort levels: ?soft? and ?firm.? The residential design includes business-focused necessities such as an ergonomic workstation, data ports and complimentary USA TODAY? newspapers. The bathrooms include a multifunctional showerhead, as well as a signature shower curtain with curved rod, and Bath & Body Works? amenities. Additionally, each room has standard Holiday Inn guestroom accommodations ? comfortable double, queen or king-sized beds, a sitting area with a lounge chair, hairdryer, micro fridge, coffee maker, iron and ironing board.
The?Holiday Inn NYC – Lower East Side, owned by the M & R Hotel Group, and managed by M & R Hospitality Management, is franchised by an affiliate of IHG. Reservations can be made by calling 1-800-HOLIDAY or by going to?IHG.com/HolidayInn. Holiday Inn hotels participate in IHG?s guest loyalty program, Priority Club? Rewards, soon to be named IHG? Rewards Club this July. The industry?s fast-growing guest loyalty program with 71 million members is free and guests can enroll by logging on at priorityclub.com, by calling 1-888-211-9874 or by inquiring at the front desk of this hotel or any of IHG?s more than 4,600 hotels worldwide.
[box type=”tick”]About the Holiday Inn brand
With over 1,200 hotels worldwide, the Holiday Inn? brand is the most widely recognized lodging brand in the world. In fact, the Holiday Inn brand was one of the first international hotel brands to establish a presence in China in 1984. The Holiday Inn brand provides the services that business travelers need, while also offering a comfortable atmosphere where all people can relax and enjoy amenities such as restaurants and room service, swimming pools, fitness centers and comfortable lounges. The casual atmosphere and amenities such as meeting and on-site business facilities, Kids Eat and Stay Free programs, and KidSuites rooms at every Holiday Inn Resort hotel demonstrates the long-standing commitment of the Holiday Inn brand to serving travelers and have helped to establish the brand as ?America?s Favorite Hotel.? And now, the Holiday Inn brand has been ranked ?Highest in Guest Satisfaction Among Mid-scale Full Service Hotel Chains?, according to the J.D. Power and Associates 2011 and 2012 North America Hotel Guest Satisfaction Index StudySM.
About IHG?(InterContinental Hotels Group)
IHG (InterContinental Hotels Group) [LON:IHG, NYSE:IHG (ADRs)] is a global organisation with nine hotel brands including InterContinental? Hotels & Resorts, Hotel Indigo?, Crowne Plaza? Hotels & Resorts, Holiday Inn? Hotels and Resorts, Holiday Inn Express?, Staybridge Suites?, Candlewood Suites?, EVEN? Hotels and HUALUXE? Hotels & Resorts. IHG also manages Priority Club? Rewards, the world’s first and largest hotel loyalty programme with over 71 million members worldwide. IHG franchises, leases, manages or owns over 4,600 hotels and more than 675,000 guest rooms in nearly 100 countries and territories. With more than 1,000 hotels in its development pipeline, IHG expects to recruit around 90,000 people into additional roles across its estate over the next few years. InterContinental Hotels Group PLC is the Group’s holding company and is incorporated in Great Britain and registered in England and Wales.[/box]