Technology is changing the way the hospitality industry works, but so are ?the environment and comfort. ?Just look at this list of what’s in and what’s out from Hawkins International Public Relations, which represents a string of luxury hotels.
Here are 5 trends to watch in the year ahead:
What’s Out: Staying up all night
What’s In: Sleeping all night
Why party all night when you can get the best sleep of your life? Hotels are putting an emphasis on sleep offerings to help their guests get a good night’s snooze.?Hotel Vermont?in Burlington has a special bedtime menu with a long list of sleep-friendly amenities including a Lunaroma aromatherapy selection, Vermont flannel PJ sets, Vermont teddy bears, bedtime stories, and a hot toddy selection.
What’s Out: Dialing “0” to reach the concierge desk
What’s In: Using your smartphone or tablet to reach the concierge…and book reservations
Hotels are inviting guests to make requests without saying a word. Three?Loews Hotels?properties are testing a pilot program that takes guest requests through text messages – from additional pillows to wake up calls – with replies guaranteed within four minutes. Loews Hotels also recently debuted a program that invites guests to make “social reservations” through Twitter: Simply tweet @Loews_Hotels with the hashtag #BookLoews and a Loews travel planner will assist with your reservation.
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