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Online poker is North Jersey’s latest tourism draw

Hospitality News: Casino Photo: Hiero / pixelio.de

Hospitality News: Casino Photo: Hiero / pixelio.deOn any given Sunday, Mike Azzaro ? or mikeycasino, as he?s known online ? will travel from his home in Yonkers, N.Y., to a Ramsey hotel room for the night.

The reason is not glamorous, but it is profitable: Azzaro, 27, is a professional poker player.

Of the online players who have signed up to play in New Jersey at PartyPoker.com, 15 percent don?t live in the state. You must be within New Jersey?s borders to play, but residency isn?t required. That so many out-of-state players are traveling to New Jersey ? call it ?poker tourism? ? is an encouraging sign for the fledgling industry, which so far has been generating less than $2 million per month in tax revenue for the state budget.

That figure is less than a tenth of the projections made last year by the Christie administration, but it is far closer to the amount anticipated by most industry analysts in the first year of play.

By crossing into New Jersey, Azzaro can engage in unlimited hours of legal online poker. New Jersey is one of three states that permit such play. The state?s rollout of a variety of online games in November followed a similar move by Delaware a month earlier. Last spring Nevada ? the state best known for gambling ? became the first to offer online poker.

New Jersey benefits when Azzaro and friends cross the Hudson and pay for hotel rooms and room service. And Azzaro admits he has ?splurged? on purchases in the state to celebrate wins, such as after he won more than $15,000 in PartyPoker?s first two tournaments in December.

New Yorkers make up 4.4 percent of the online sign-ups on PartyPoker, with an additional 2.7 percent coming from Pennsylvania. The rest of the out-of-state players on the site hail from all over, with just under 1 percent residing in California and similar numbers in Florida, Texas and Connecticut.

Jamie Kerstetter, a native of Monroe Township in Middlesex County, represents another group drawn by New Jersey?s endorsement of online gambling: prodigal sons and, in Kerstetter?s case, daughters. Kerstetter, who estimates that 5 percent of poker players are women, returned to New Jersey late last year after a two-year stint in Mexico, where, as in most countries, online gambling is legal.

Officials at Caesars, which operates four of Atlantic City?s 11 casinos, say they, too, are seeing substantial interest from out-of-state players. Caesars, with its World Series of Poker-backed wsop.com website, is the chief rival to PartyPoker.

?Folks are going through the effort to sign up for this activity, either while visiting the Garden State or when they know they have future plans to be in the state and thus want to give themselves the option,? said Caesars spokes?man Seth Palansky. ?For Atlantic City to rebound, we need to attract players from outside the state to have reason to come visit again. To get them to sign up for our Total Rewards program and start gaining loyalty points will pay off for both our land-based and online businesses over the long term.?

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Source: John Brennan (2014). Online poker is North Jersey’s latest tourism draw, NorthJersey.com http://www.northjersey.com/news/online-poker-is-north-jersey-s-latest-tourism-draw-1.999889 published Apr 20, 2014. Viewed Apr 22, 2014.