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Starwood partners with Cvent and CrowdCompass

Starwood Hotels & Resorts Worldwide announces a referral partnership with Cvent, a cloud-based event management platform, and PSAV, a technology service provider, to offer CrowdCompass by Cvent mobile apps to planners who book meetings and events at its properties worldwide.

Starwood?s director of sales, new business and digital programming, Jonathan Kaplan, says: ?We are always looking for new ways to enhance the meetings and event experience at our properties.”

?With the option of having a customisable app with CrowdCompass by Cvent, attendees can go paperless and view real-time content like event agendas, speaker bios, presentations and property information right from their mobile device.

?Meeting attendees also may be able to use the app to create personalised schedules, share contact information with other attendees, connect with others via social media and receive push message communications instantly from onsite meeting planners.?

The new partnership comes on the heels of Starwood?s ProMeetings app, which is currently in pilot at several hotels around the world, including W Singapore – Sentosa Cove, The Westin Singapore, Sheraton Atlanta Airport, W Atlanta Midtown and The Westin Charlotte.?