Element Hotels ? Starwood?s ?reimagined hotel experience designed for today?s healthy and active traveller? ? launches ?Walk the World with Element Hotels, Powered by Fitbit?.
It?s described as a ?virtual walk? around the world that encourages travellers across the globe to maintain a healthy lifestyle while on the road by logging their steps and completing a virtual trek from Canada to China.
Showcasing how everyday fitness can be woven into daily routes, the goal of the virtual walk is to amass 29 million steps ? equal to the 14,900 miles between Element Vancouver Metrotown in Canada, and Element Suzhou Science and Technology Town, in China, the Element brand?s first hotel in Asia Pacific.
?Element guests strive to maintain a healthy lifestyle while on the road, even during the busiest of travel schedules,? says Paige Francis, Element Hotels? vice president, global brand management.
Element Hotels takes a virtual walk
