Westin Hotels & Resorts partners with FitStar by Fitbit to debut a series of fitness programmes that are now available at many of the brand’s 200 hotels around the world.
In response to the growing global demand for wellness while travelling, this collaboration offers guests the opportunity to stay fit on the go, as well as take their workout beyond their hotel stay with complimentary trial access to the FitStar Personal Trainer app.
“Since Westin established its well-being position five years ago, we have seen the focus on wellness accelerating with new technology and the growing popularity of wearables, like those from Fitbit,” said Brian Povinelli, global brand leader, Westin Hotels & Resorts.
“This partnership with FitStar by Fitbit offers our guests another meaningful way to maintain their exercise routines when and where it works for them.”