Starwood will significantly expand its Element Hotels portfolio in North America.
On track to more than double its North America footprint over the next three years, Element will open another 22 hotels across the US and Canada by 2018 including debuts in Philadelphia, Charleston and Nashville.
“Element Hotels is experiencing unprecedented growth momentum throughout North America, as well as in a number of key global markets, due to the widespread appeal of the brand’s distinct lifestyle positioning,” said Brian McGuinness, global brand leader, specialty select brands for Starwood.
“Sustainability is no longer optional; it’s become a requirement among a growing number of travellers worldwide, and Element is the perfect choice with its clean, modern design and eco-conscious programming.”