New York City – 2 December 2016
Playing into the brand’s true innovative spirit, Yotel guests will have the opportunity to win travel and tech-savvy gifts throughout the month of December.
The main attraction, YOBOT, the hotel’s luggage storing robot will deliver each gift to 12 lucky guests this month (another 12 will be rewarded online). On a normal day, the enormous luggage-storing robot holds guests’ luggage in any of the 150 bins situated behind a transparent glass wall at the hotel’s ground entrance – a fun way for guests to store baggage. The interactive experience allows guests to use a touchscreen to transport their luggage to the storage bin via a giant robotic arm. Luggage can then be easily retrieved with the simple scan of a custom barcode.
This holiday season, YOTEL will make this unusual experience even more enticing by stocking select bins with unique travel accessories and tech-focused gifts for those staying at the hotel. Each guest who uses the YOBOT during the month of December will have a chance to win one of the carefully curated prizes: round-trip flights with Norwegian Air, RHA premium stainless steel headphones, travel accessories from Flight 001, free stays at YOTEL and a Bluetooth smart luggage geo-locator from LugLoc. If one of the stocked vaults is selected at random, YOBOT will bring the gift to the guest before proceeding to store their baggage.
Eligible participants may also play online at yotel.com/sweepstakes. Visitors to the site will be prompted to log in and select a virtual YOBOT bin each day for a chance to win a range of travel surprises. Participants are encouraged to share their excitement by tagging #YOBOTSANTA in social media posts.